Developing a marketing strategy is one of the most important stages while building your startup. It’s crucial to understand how are you going to present your company to the world and how you’ll set yourself apart from the competitors. Investing in marketing is key in building brand awareness, customer attraction, generating sales, and growing your company.
Developing a marketing strategy doesn’t always cost a lot of money, but it definitely requires time, effort, creativity, and knowledge about your product, market you want to enter, and, of course, your potential clients. So what are the main „rules” of building a successful marketing strategy?
✔️ Why marketing strategy is so important when building a startup?
✔️ What are the necessary dos in the process of developing your strategy and what are the don’ts?
✔️ What tips&tricks you can use while building your strategy?
✔️ Outsourcing your marketing strategy development. Is it crucial to hire a marketing agency or in-house power should be enough?
✔️ How does the current crisis influence the development of the strategy and how to adapt quickly to new circumstances?
🔸Alex Briukhovetskyi — Marketing Strategist & Startup Enterpreneгr, co-founder & COO at Neyra.
Neyra is and intuitive Al-based service for sales & marketing analytics. It aggregates data from ad accounts, site visits statistics and CRM in 1 simple and customizable dashboard. The setup process will take just a couple of clicks and no technical background required. AI forecasts main marketing and alerts unusual website or ads behavior instantly so you have full control of your business.